the freelance writer’s guide

The Freelance Writer's Guide is an educational platform that teaches aspiring and established freelance copywriters how to run a sustainable and profitable freelancing business. It's also our sister site. We launched the current iteration of The Freelance Writer's Guide in 2020. We manage every aspect of The Freelance Writer's Guide, including:

  • Email marketing

  • Copywriting

  • Content creation

  • Online events

  • Brand design

  • Web design

  • Graphic design

  • Video content

  • Social media

And much more! We even created a jingle for the brand (why not, right?). Since starting The Freelance Writer’s Guide in 2020, we’ve increased our email subscription list by 4333.64% and have seen a 428.91% increase in organic Instagram reach from 2021 to 2022.

creative

For The Freelance Writer’s Guide, we helped establish the brand from scratch. With a funky, retro feel, the brand makes freelance writing a fun subject for its audience. Never stuffy or uptight, The Freelance Writer’s Guide is a place for everyone to learn the ins and outs of freelance writing and thrive as self-employed creatives. We think the branding, website, and YouTube jingle reflect that!

seo blogging

seo blogging portfolio

social media

The results:

  • A 896700% increase in total followers from 2020 to 2022

  • A 428.91% increase in organic reach from 2021 to 2022

  • 67.69% increase in revenue for The Freelance Writer's Guide to the Galaxy online course

With The Freelance Writer's Guide, our mission was to start their Instagram from scratch, with a focus on educational and motivational content to drive engagement and traffic to their educational resources for freelancers.

Matching their playful candor, the Instagram launched in Q4 of 2020.